Backed by the former MGM President, NextUp are disrupting a £2b market.


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NextUp have partnered with a range of distribution platforms and brands, helping to drive revenue for content owners and add value to services.

About Us

Backed by the former Head of Comedy at BBC Worldwide, Velocity Capital and MGM's former President - NextUp's mission is to be the worldwide home of live comedy. 

We scout, film and distribute the best stand-up shows. This creates an ecosystem that delivers value for all parties.

<div class="editor-content"><p><span>Tobi Lütke</span></p></div>,

"The secret to massive scale - is to be a platform. Build a virtuous cycle where everyone wins, and you’ll emerge the biggest winner of all."

Tobi Lütke

Shopify Founder


Some of the nice things we've won

Top 100 Business

Elite Business

Female Founders


App of the Day


Festival Contribution

Leicester Comedy Festival


Innovate UK

Competition Winner

Gaza Sky Geeks

Industry Support

NextUp supports the comedy industry in a number of ways...


NextUp was founded in 2016 by comedy fans and friends - Sarah, Dan, Kenny and Stuart who kept missing shows they couldn't see in person. Since then, they've grown to a team of 15 and are at the forefront of live comedy filming, streaming and distribution.

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Frequently Asked Investment Questions

Is NextUp a production company I can invest into?


NextUp Comedy is a dynamic production company and start-up that presents a unique opportunity for potential investors through the Enterprise Investment Scheme (EIS). As a production company, NextUp Comedy specializes in producing and distributing stand-up comedy specials, showcasing the talent of both established and emerging comedians. By leveraging cutting-edge technology and an innovative digital platform, NextUp Comedy aims to disrupt the traditional comedy industry and provide a global platform for comedians to showcase their work to a wide audience.

Through the EIS investment opportunity, investors can participate in the growth and success of NextUp Comedy. The Enterprise Investment Scheme is a government-backed initiative designed to encourage investment in small, high-growth companies. By investing in NextUp Comedy through the EIS, investors can benefit from significant tax advantages, including income tax relief, capital gains tax exemptions, and loss relief options.

This makes investing in NextUp Comedy an attractive proposition for individuals looking to diversify their investment portfolio while supporting the growth of an exciting and innovative start-up in the entertainment industry. With its solid foundation, disruptive approach, and the potential for significant returns, NextUp Comedy presents a compelling opportunity for investors interested in the intersection of comedy and technology.

How can I invest in NextUp?

The easiest way to invest NextUp is to email us.

You can also download our full pitch deck here.

What is the minimum investment for EIS?

The minimum investment for the Enterprise Investment Scheme (EIS) can vary depending on the specific investment opportunity. However, in general, the minimum investment threshold for EIS is typically around £1,000. The EIS is a government-backed initiative in the United Kingdom designed to encourage investment in small, high-risk companies. It offers generous tax incentives to individual investors, including income tax relief, capital gains tax exemption, and loss relief.

By investing in EIS-qualifying companies, investors not only have the opportunity to support innovative and promising businesses but also benefit from potential financial returns. It's important to note that the maximum amount an individual can invest in EIS in a tax year is £1 million, which opens up significant potential for tax savings. Overall, the EIS provides an attractive investment option for individuals seeking tax advantages while supporting the growth of early-stage companies.

Are EIS investments worth it?

EIS investments offer attractive advantages, but their worthiness depends on individual circumstances. They provide substantial tax incentives, such as income tax relief, capital gains tax exemption, and loss relief. By supporting small businesses, investors contribute to job creation and technological advancements. However, EIS investments are high-risk, and investors may lose some or all of their capital.

Thorough due diligence and professional advice are essential. Ultimately, the decision on whether EIS investments are worth it relies on risk tolerance and investment goals. Consider the benefits, risks, and diversification of your portfolio carefully.

What happens after you invest in a startup?

Investing in a startup can have several potential outcomes that can significantly impact your investment and overall financial returns. After investing in a startup, one possible scenario is that the startup experiences rapid growth and success. In this case, your investment could yield substantial returns, as the startup's value increases and potentially attracts additional funding or acquisition offers. As an investor, you may also have the opportunity to participate in subsequent funding rounds, enabling you to further capitalize on the startup's growth and success.

However, it's important to acknowledge that investing in a startup also comes with risks. It is possible that the startup may not achieve the desired level of success, leading to a decline in its value or even failure. In such instances, your investment may not yield the expected returns, and there is a possibility of losing some or all of your initial investment. It's crucial to conduct thorough due diligence and assess the startup's market potential, team, and business model before making an investment decision. Additionally, staying informed about the startup's progress, industry trends, and market conditions can help you make well-informed decisions and potentially mitigate risks associated with startup investments.

Is it a good idea to invest in a startup?

Investing in a startup can be a promising opportunity for those seeking potential high returns and involvement in cutting-edge ventures. There are several factors to consider when evaluating whether it's a good idea to invest in a startup. Firstly, startups often have a greater growth potential compared to established companies. They are typically driven by innovative ideas and disruptive technologies, which can lead to rapid expansion and substantial profits in the long run. Additionally, investing in a startup allows you to get in at an early stage, providing the potential for significant equity gains as the company grows.

However, investing in startups also carries risks. Startups are inherently more volatile and have a higher failure rate compared to established businesses. Thorough due diligence is crucial to assess the startup's business model, market potential, and the expertise of the founding team. Diversifying your investment portfolio is also important to mitigate risk. It's advisable to consult with financial advisors or join investment networks to gain insights and make informed decisions. Ultimately, investing in startups can be a rewarding venture, but careful analysis and a calculated approach are vital to maximize the chances of success and minimize potential downsides.

How do I find out more info about NextUp?

Further information on NextUp can be found in our pitch deck which is requestable here.

Find Out More

Full information on NextUp and our current investment opportunity can be found in our deck.

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