Merch Chat

Had a look through the NextUp merch shop and it got me thinking. NextUp has always been about supporting comedians and giving stand‑up fans a proper home, so it feels like the merch could reflect that a bit more.

One thing I’d really love to see is the actual t‑shirt the crew wear. The plain black NextUp tee they use when they’re out at gigs filming and streaming shows. It’s simple, recognisable and properly tied to what NextUp does day to day.

You could even take it a step further and do a version with a big back print full of comedians’ names, almost like a tour shirt for everyone on the platform. Using that rough textured style they use on their Instagram stories would make it feel properly NextUp. And the same idea could work as a hoodie for people who prefer that.

And because the whole point of NextUp is to support comedians and help fans discover new acts, it would be brilliant to have a section where you can buy comedians’ own merch directly. T shirts, hoodies, posters, badges, tour bits, books, all the random stuff comics come up with. It’d make things easier for fans and give acts another way to earn from the platform.

What do you lot think?

Would you wear the crew style tee or hoodie?

Would you use a comedian merch hub?

Any other merch ideas that feel like they fit what NextUp is about?